AI Insights · Timothy · January 2023
Top 5 Virtual Fitness Programs on iOS in Belgium for Q4 2022
Discover the performance of the top 5 virtual fitness apps in Belgium on the iOS platform during Q4 2022, including trends in downloads, revenue, and active users.
In Q4 2022, the virtual fitness app landscape in Belgium saw various trends in downloads, revenue, and active users. Here’s a detailed look at the top 5 virtual fitness programs on the iOS platform, based on data from Sensor Tower.
Strava: Run, Bike, Hike experienced fluctuations in weekly revenue, starting from around $26.4K at the beginning of October and peaking at approximately $28K by the end of December. Weekly downloads showed a decline throughout the quarter, moving from 2K in late September to around 1.8K by the end of December. Active users also saw a dip, starting at 80.3K in late September and ending at 87.3K in the final week of December.
Zwift: Ride and Run maintained a relatively steady weekly revenue, hovering around $11.5K to $13.5K throughout the quarter. Downloads showed a slight upward trend, beginning at 324 in late September and reaching 444 by the end of December. Active users increased gradually from 1.8K to 2.2K over the same period.
Fitbit: Health & Fitness saw its weekly revenue fluctuate, starting at $3.9K in late September and peaking at nearly $5K by the end of December. Downloads surged in late November, reaching about 1.5K by the end of December. The active user base remained relatively stable, starting at 12.5K in late September and ending at 12.3K in December.
komoot - hike, bike & run had varied weekly revenue, starting at $2.5K in late September and reaching a high of $6.1K by the end of October, before ending the year at around $5.6K. Downloads experienced a decline, starting at 1.3K and ending at 1.3K. Active users followed a similar pattern, beginning at 17.5K and closing the quarter at 20.8K.
Sweat: Fitness App For Women showed fluctuating weekly revenue, starting at $2.6K in late September and peaking at around $5.6K in the final week of December. Downloads were relatively low but saw a spike to 238 in the last week of December. Active users decreased from 736 in late September to 859 by the end of December.
These insights highlight the dynamic nature of the virtual fitness market in Belgium. For more detailed analytics and data, visit Sensor Tower.
